Personal Shopping London

Get Your Shopping Grove On

Work with an award-winning London personal shopper to discover clothes that truly suit you. Enjoy expert guidance, a personalised shopping plan and a wardrobe that works for your life.

Personal Stylist Stefania as seen in Good Morning America

Why Women Love Personal Shopping

Save time and shop with confidence

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Discover What Suits You

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Build A Cohesive Wardrobe

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Avoid Costly Mistakes

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What Can We Help You With?

Personal shopping for busy professionals

Busy Professional

Save time with a polished wardrobe that works effortlessly for work and weekends.

Personal shopping for new mums

New Mum

Refresh your style with pieces that fit your new lifestyle and help you feel like yourself again.

personal shopping for career change

Career Change

Create a wardrobe that reflects who you are now and gives you confidence for your next chapter.

peronal shopping for special occasions

Special Occasion

Find outfits that make you feel amazing and are perfect for every special occasion.

Wardrobe edit with new pieces from shopping experience to create a cohesive wardrobe

Wardrobe Refresh

Build a smaller, smarter wardrobe that creates countless stylish outfit combinations.

working with a personal shopper for confidence boost

Confidence Boost

Step outside your comfort zone and discover styles you never thought you'd wear—with the guidance of an expert personal stylist.

Whatever your reason for seeking a personal shopper, our goal is the same: to help you feel confident, comfortable and completely yourself in what you wear.

Every personal shopping experience is tailored to your lifestyle, preferences and goals.

Personal Shopping In London and Beyond with One of a Style

Our expert personal shopper services, led by a professional shopper, redefine your style experience, delivering personalised fashion solutions that match your unique preferences.

We love shopping, but we know that for many people, it can feel like hard work: wandering around, picking up random stuff, and going home with the wrong things or nothing at all. Spend half a day with us, and you’ll see shopping in a whole new light.

We’ll use our flair for style and eye for detail to help you choose clothes that will make you look and feel great. And we’ll leave you feeling confident about what to buy, where to buy it and how to wear it with style.

Your personal shopping experience with your personal shopper

We can promise you a fun, focused session that transforms your attitude to shopping.

Here’s how it works:

  • Personalised Shopping Plan

We’ll start with a conversation so We can really understand what you’re looking for. We’ll talk about your life and lifestyle, your must-haves and avoid-at-all-costs, and agree on a budget.

  • Personal Shopping Experience

We’ll plan a targeted, personalised trip that will take in your high street favourites as well as my go-to style hangouts and secret address book highlights.

  • Styling and Outfit Coordination

Once out and about, we’ll pick out outfits and pieces that match your brief, including some you would never have considered, and help you choose which ones to buy.

We can also book a private VIP room in certain stores if your budget allows.

We’ll make sure you leave with a selection of clothes that you’ll want to wear straight away.

Ready to book or want to know more?

Steafenia as a personal shopper and stylist, showing the client her selection of clothes

“The whole styling experience was a revelation and deeply insightful. For the extent of knowledge and awareness I gained, it's excellent value for money. If anyone feels their style is stuck in a rut, want a revamp or simply get their sparkle back, One of a Style is the place to go”

— S. Aslam

This personal shopping session was a most enjoyable and deeply personal experience for someone who finds clothes shopping a maze of choice and confusion.

Client Stories: Transformative Experiences with One Of A Style

Testimonial from a client about her personal shopping experience.

What Are the Personal Shopping Pricing Options?

How Can I Purchase Gift Vouchers for Personal Shopping?

Give the gift of fun, focused shopping: Gift vouchers are also available.

Meet Your Personal Shopper

The Team Behind

One Of A Style

Hi, we're the team behind One Of A Style, led by Stefania, founder and award-winning personal stylist and personal shopper based in London.

Originally from Florence, Italy, Stefania spent over 10 years working in the fashion industry before bringing her expertise to London.

Today, she leads a team of experienced stylists who share the same passion for helping women feel confident through style.

Whether you're looking for a wardrobe refresh, support after a life change, or expert guidance to help you shop with confidence, we're here to help.

Frequently Asked Questions

Still have questions? We'd love to learn more about your style goals and show you how personal shopping can make getting dressed easier, more enjoyable and more confident.

Elevate Your Style with Personal Shopping Expertise

Time and Energy Saving

  • We save you time and effort by pre-selecting clothing options based on your preferences and needs, helping you navigate through a multitude of options, saving you the hassle of searching through countless choices, and making the shopping process more efficient. This is especially beneficial for busy individuals who may not have the time to browse through countless clothing options themselves or people who don't enjoy shopping for clothes.

Expertise and Fashion Insight

  • As personal shoppers, we are well-versed in the latest trends, quality brands, and best fits for different body types. We can guide you toward selections that not only match your style but also enhance your wardrobe with items you might not have discovered on your own. This expert guidance ensures that you make well-informed and fashionable choices, helping you enhance your personal style.

Personalised Service and Attention

  • The personal touch is a significant benefit of working with us. We offer tailored recommendations, considering your individual preferences, lifestyle and budget. We provide styling tips and advice on what works best for you and often have access to exclusive items or discounts. This personalised service can elevate your shopping experience and ensure that what you're purchasing aligns perfectly with your needs and taste.

Personalised Wardrobe Building

  • When going shopping together after a Wardrobe Edit, we can help you create a versatile and coordinated wardrobe that suits your needs, ensuring that the pieces you choose can be mixed and matched, making it easier to put together outfits and eliminating the problem of having a closet full of items that you rarely wear. This personalised approach to wardrobe building can ultimately save you money in the long run.

Overall, shopping with us can lead to a more enjoyable, efficient, and successful shopping experience, helping you look and feel your best.

Make the most of your shopping trip

New Service

New Service

Virtual Wardrobe Catalogue & Restyle

A screenshot from the virtual wardrobe style software

Enhance your Personal Shopping experience with our Virtual Wardrobe Catalogue & Restyle add-on. After your shopping session, we’ll upload your new purchases alongside existing pieces from your wardrobe into an easy-to-use app. From there, we’ll create a curated selection of outfits, helping you build an inspiring and versatile capsule wardrobe.

This add-on ensures:

  • Seamless outfit planning with multiple styling combinations.

  • Identification of wardrobe gaps to guide future purchases.

  • Avoidance of duplicate items with everything in clear view.

Whether you’re refreshing your style or starting a capsule wardrobe from scratch, this service keeps your wardrobe organized, effective, and full of inspiration.

Pricing

Basic Virtual Wardrobe (Self-upload): you upload pictures of your items yourself, while we provide a restyling guide - £195 for the initial session.

Full Styling & Personalised Restyling: We upload pictures of your items and create looks - £395 for an initial setup and consultation;

Ongoing Support (Monthly): an ongoing service for continuous wardrobe assistance and updates (up to 5 looks/month): £75 per month.